We’re Ready For Spring With HUMANIC’s New Road Trip Campaign

Posted by February 1, 2016 - Pop Culture, Things We L@VE

Last week, Humanic gave a sneak peek of their S/S16 collection to a few lucky people - but not only that, it was also a sneak peek into their entire upcoming campaign. We absolutely love it. The idea it centres around a road trip. And we have to say – we did feel like we were transported to spring and summer, and Humanic was the driver.

The event took place in ON Market in Vienna, a lovely restaurant and bar that gave the impression of an exotic location with their printed walls and beautiful tiled floors. The room was also decorated with thing like maps, globes, cameras… every thing you would want for a vacation. Not to mention all the shoes that made us feel absolutely road trip ready.

We noticed a few upcoming trends from the night which included pastel and nude colors, graphic shoes and purses, cage sandals, and metallic as far as the eye can see. All of which we could see ourselves in for any activity we want to do once the weather becomes a bit warmer – all that’s left is to wait. 

The full spring collection comes out February 15th. Will you be ready for your road trip?


Preview image: theviennesegirl.com